‘Shrek’ tickets going for 20 greenbacks were an error, NYC theaters now say
By APFriday, May 21, 2010
NYC theaters back away from $20 ‘Shrek’ showing
NEW YORK — The owners of AMC Theatres say a $20 adult ticket price for an IMAX showing of “Shrek Forever After” at some of its Manhattan theaters was posted online in error.
AMC spokesman Justin Scott said Friday that a limited number of its theaters “posted incorrect pricing.” He says customers who bought a $20 ticket would be eligible for a refund.
The Wall Street Journal had reported that the $20 price was posted online Wednesday for weekend showings at four Manhattan theaters.
By Friday, three of those theaters had ticket prices from $17 to $19. The AMC Loews Lincoln Square in Manhattan was still selling Shrek IMAX tickets for $20. But Scott said it would be adjusted to $19.
“Shrek Forever After” is the series’ fourth installment, and the first in 3-D.